(Webinar agenda)

AI is already in your platform. So why isn't it working?

Your DXP has AI. The problem is getting that intelligence to work where execution actually happens, across the handoffs, workflows, and decisions outside the platform. More AI investment, but no meaningful change in how work gets done.

Dan Cruickshank and Theresa Gutierrez from Fishtank Consulting walk through real demos of this working today, showing you how to 10x your team's productivity with operational, orchestrated intelligence.

What you'll learn:

  • A clear picture of why keeping AI inside the DXP limits its impact, and what changes when intelligence connects to where work actually gets done.
  • How SitecoreAI gets dramatically more powerful when connected to Teams, CRM, and ticketing across the systems your teams already use.
  • A practical, iterative framework for moving from DXP basics to AI-driven execution that compounds over time.

Join us live Thursday, April 23 @ 9AM PT / 12PM ET

Built by people who've done it

Combining deep platform expertise and real operational experience to show you what AI in your DXP.

Dan Cruickshank

Dan Cruickshank

President

13x Sitecore MVP

Theresa Gutierrez

Theresa Gutierrez

Senior Brand and Marketing Strategist

3x Sitecore Strategy MVP

(The missed opportunity)

Most AI strategies stop at the platform while work happens everywhere else. The gap between investment and impact doesn't close on its own.

The AI conversation your team can't afford to miss